Social media is only one, powerful component of any strong marketing strategy.

Ask yourself, how many inbound inquiries and listing clients are you currently getting from your social media accounts?
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If not that many, and if they're inconsistent, you're leaving a lot of deals on the table – hundreds of thousands of dollars in commissions every year – due to an inadequate strategy.

To troubleshoot:‍

‍Organic social media – If you're not getting clients from your organic marketing, the problem is either 1) differentiation & marketing messaging, 2) reach/exposure, 3) content strategy, 4) insufficient buying path
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If you understand the KPI's and standard metrics, you'll be able to easily spot the bottleneck, define the problem, solve the problem, and start unlocking results – this is not magic, it's a science.

Paid ads – If you're experiencing low lead quality and high cost per lead, the issue is with your cold ads. If you're getting good leads but having a hard time converting them, the issue is in your retargeting. Retargeting ads have immense levels of nuance, it took us half a decade of research and learning, hundreds of thousands of dollars in ad spend to really nail down how to run a good retargeting campaign.

Case in point, if you're not getting 5-20 listing appointments/mo from your social media marketing, you're doing it wrong. Creao will show you what actually works and help you implement it step by step, click by click.

A large segment of our clients are agents in their 50s, 60s, even 70s, who are not technologically savvy and haven't used social media in the past, other than having set up their profiles.S

ocial media and technology might often seem complex and difficult, however, it's a skill like any other. Remember when you first learned to drive a car? You had to manually pay a lot of attention to small details as you were initially learning. It's the exact same thing with social media and online marketing, and anyone can learn it with the right guidance and process.

Not having much experience can actually work in your favor, as many of the social media behaviors people are used to doing have to actually be unwired during the program. So, you'll get to learn the right actions right from the get-go.

You don't have to have any previous experience in the program to make it work. Creao will either provide all of the marketing for you, or we'll guide you through every step of the way with detailed screen recordings and step-by-step instructions. If you get stuck, we provide you with the level of support that we do to ensure you get these problems fixed until you reach your goals. Commit to the process, and it will work for you.

The objective is to get thousands of local homeowners in your market to think of you as the real estate agent that they want to work with once they have the need to sell their home.

How can this be achieved? We can tell you that it can NOT be achieved by: automating your content with pre-made templated posts, posting generic content everyone else is posting, posting just sold, just listed, etc.

The content creation aspect of your marketing is the most important aspect of your client attraction systems. We're here to help you with everything from curating your content, to running your ads, to developing a long term strategy for consistent marketing. But has to be done WITH you. It can't be done entirely for you.

Imagine that you're running for president. Who'd be doing the rally speeches? You, or someone else? You would have a team to help you behind the scenes, but you'd ultimately have to be completely invested yourself, also.
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Only you can cultivate your personal brand. long term Your personality, values, beliefs, voice, and tone come through in your content.
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That's what people can connect with. That's what creates intimacy, which is essential for trust. Without it, you'll get little to no results from your social media.

We're here to function as the back end of your real estate business on the CRM, marketing, and appointment generation side to help you with things like content development, ad performance tracking, content scheduling, ad management, lead management, to optimize your time allocation.

Creao gives you everything we can give you in a ready-made format such as the funnels, personal brand website, proven cold ads we've tested with hundreds of thousands of dollars. Expect and understand that some things have to be customized to 1) who you are, 2) your service, 3) your market environment, 4) your target niche. We break everything down into simple frameworks and processes to implement successful marketing together. All you'll have to do is follow our step-by-step instructions.

Every market is different. The market environments are different and the psychographics of the homeowners living in the market are different. This is precisely why most agents fail in their marketing – they try to put out non-local generic marketing content, and it doesn't align with their target audience.Market differences must be taken into account on two levels:

1) Psychographics – marketing messaging
‍This is about how the local homeowners in your market think, how they see the world, and what fears, worries, frustrations, and desires they have related to moving.

This is dependent on their level of education, net worth, real estate market situation (ie. low inventory), and the societal phenomena (ie. COVID), amongst other things.

We show you how to align your marketing message so that it fits the narrative in your local homeowners' minds. We teach you how to gather the raw building blocks you need to make your marketing work and teach you the required marketing psychology so you're able to make your marketing content *click* with your exact target audience.
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2) Paid ad costs – Paid ad strategyAd bidding
Ads are more expensive in larger cities such as New York, Los Angeles, San Fransisco, and cheaper in smaller cities and towns. Therefore, the ad costs you'll experience will be different from market to market. Based on our data gathering, on average, if the ad costs in your market are higher, your commissions are also higher in equal proportions. You simply must be aware of the differences.
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In short, follow our processes exactly how they're laid out, and they will work in your market.

It's true, growing your business, breaking through, and taking things to the next level requires extra effort. If your goals are important to you, you will find the time. Now, time management is extremely important and we take it very seriously.

Most real estate agents have packed calendars. That's why our systems are designed in such a way that we utilize the 80/20 principle everywhere and have systematized everything into organized step-by-step processes that take very little time from your schedule to implement.

That truly depends on how quickly you work through our systems and how quickly you take action. Some people getting listing appointments within the first week of joining the program, others work their way through slowly and it takes longer.

One thing is certain, if you do the work, you'll get awesome results, there is no guesswork or magic involved.

It won't be easy, nor will it happen overnight. You've got to be hungry, driven, up for the work, listen more than you talk, complete more than complain, implement plans more than you announce them, and show up daily with a beginners mind.

If these things are true, it's time to get to work!

The CREAO Ecosystem is different from any other real estate marketing program out there... This is not a “platform” or a "lead gen software" type of thing that makes you run generic copy/paste ads that don't work. This is the real deal from the ground up.

We don't believe in "magic widgets" or rabbit out of the hat solutions for serious business growth. We help you look at your marketing holistically, and actually build sustainable marketing systems that allow you to attract listing clients consistently for years to come. Not based on hype, not based on hope, but based on the scientific method.

Most real estate marketers are regurgitating the same things in an echo chamber. Unfortunately, the strategies most realtors use are 10 years behind the curve of what the top marketers in other industries are doing, or watered-down versions of what works.

You see, we don't originate from the real estate industry. We spent YEARS working in other industries in software, sales, and online marketing, helping CEOs and brand front-figures build their personal brands and marketing systems for inbound client attraction. We mentored under the best of the best.

From there, we brought our proprietary and unique strategies to the real estate space, and the results speak for themselves. So chances are, you've never heard of 99% of the things you're about to learn and implement in our trainings and systems. More importantly, it works.